AIO — AI Optimization
Prepare your business to be found and cited by AIs — not just by Google
63% of Brazilians have already used generative AI and 51% believe it makes better decisions than humans in certain situations — 64% among 18–30 year olds (Nexus, 2025). ChatGPT, Perplexity, Google AI Overviews and Gemini deliver direct answers, without lists of links to click. If your company doesn't appear in these answers, you're invisible to a growing portion of your audience, even with a well-built website.
Learn more
AIO (AI Optimization) — also known as GEO, Generative Engine Optimization — is the work of making your content interpretable, trustworthy and citable for generative artificial intelligence. It's not about tricks or shortcuts. It's about building the right foundation: well-structured content, clear authority on your topic and technical signals that AIs can read and trust. 48% of Brazilians already use AI to search for general information and 37% have had a purchase influenced by AI — 46% among 18–30 year olds (Nexus, 2025). Being cited by AIs has moved from a differentiator to a requirement.
What we do
Auditing and diagnosis
We analyze how your brand, products and services appear — or don't appear — in the responses of generative AIs like ChatGPT, Perplexity and Google AI Overviews. We map the visibility gaps, identify what is preventing your company from being cited and deliver a clear diagnosis of where to act first.
Content structuring
Generative AIs prefer direct, well-organized and semantically rich content. We reorganize and rewrite your website's pages so that AIs can clearly interpret what your company does, for whom and why it's relevant — making you the preferred source when someone asks about your topic.
Structured data (Schema.org)
We implement technical markups in your website's code that work as a "reading guide" for search engines and AIs. With Schema.org correctly configured, your company, services, location, FAQs and content become explicit to any AI engine — significantly increasing the chances of citation and appearing in featured snippets.
Strategic consulting
We guide your team on how to continuously create and organize content to maintain and expand your presence in AI responses. We define authority topics, the ideal content format, publication cadence and the signals AIs use to decide who to cite — turning AIO into a sustainable practice within your team.
How it works
1. Diagnosis
We audit your company's current presence across the main generative AIs — ChatGPT, Perplexity and Google AI Overviews. We test the questions your audience asks about your market and map where you appear, where you don't and why. The result is a diagnosis with clear priorities.
2. Strategy
We define your business's authority topics — the subjects where your company needs to be seen as an authority by AI systems. We prioritize the highest-impact gaps and build an action plan with what to do first, why and what result to expect.
3. Implementation
We execute improvements directly: Schema.org structured data, heading architecture, content restructuring and technical signaling for AIs. Being a complete technical team — design, development and strategy under one roof — we implement what we audit, without relying on third parties.
4. Monitoring
We track the evolution of your company's presence in AI responses over time. We periodically test your market's key questions, monitor the AIO Score and adjust the strategy as platform behavior changes — because AIO is not a project with an end date.
Find out if AIs can find your company
We analyze 12 technical and content criteria and generate a free diagnosis of how your site appears to ChatGPT, Perplexity and Google AI.
Generate my AIO Score →How to get your company cited by AIs
Learn what AIO is, how AIs decide what to cite, and what you need to do to get your company into their answers. Free guide, no fluff.
Read the AIO Guide →Why FRT?
At FRT, the same team that conducts the audit implements the improvements — Schema.org in the code, heading restructuring, content rewriting. No intermediary layer between diagnosis and execution.
Frequently asked questions
Does AIO replace traditional SEO?
No — the two are complementary. A website well-optimized for SEO already has part of the foundation for AIO. The difference lies in how content is structured and signaled so that AIs recognize it as a trustworthy source, not just a rankable page. SEO positions you in link lists; AIO gets you cited directly in answers.
How long does it take to appear in AI responses?
It depends on the domain's current authority, the quality of existing content and the competitiveness of the topic. In general, the first citations appear between 4 and 12 weeks after technical and content optimizations. Concrete progress is monitored with periodic AI searches on your market's key questions.
Do I need to rebuild my entire website?
In most cases, no. We work with what already exists — restructuring content, adding technical markups and adjusting information architecture. The goal is to amplify what already works, not start from scratch.
How will I know if I'm being cited by AIs?
The most direct way is to manually search on ChatGPT, Perplexity and Google AI Overviews for the questions your audience asks about your market — and check whether your company appears. In our monitoring service, we do this systematically and periodically, with progress reports over time.
Does AIO work for any industry and company size?
Yes. Any company that depends on being found by potential clients benefits from AIO — regardless of sector or size. The starting point and priorities vary: companies with more published content have a larger base to optimize; smaller companies focus on a few authority topics with high impact.
What is GEO? Is it the same as AIO?
GEO (Generative Engine Optimization) is the academic term for the same practice, used mainly in research contexts and international publications. AIO is the term most widely adopted in the market. Both describe the work of optimizing content and technical structure to be cited by generative AIs like ChatGPT and Perplexity.
Ready to appear in AI responses?
In our initial conversation, we audit your company's presence in the main generative AIs and concretely show where the gaps are — which questions from your market you're not answering, and what to do first. You leave with a clear diagnosis, no obligation.
Construímos junto de grandes parceiros
